13 years of building, zero to one.

UpSurge Ventures

Founder, with two co-founders

A product studio that helps founders and businesses build and launch MVPs and early-stage software. Build quickly, validate early, skip unnecessary features, learn from real users.

Independent

Product and GTM consultant

Worked with a US-based SaaS company, a Canadian university, a UK-based fintech entering India, and a B2B SaaS startup on product roadmaps, MVP scoping, and go-to-market.

Plivo

Associate Director, Product Management

Led product for Contacto, an omnichannel contact center product (now part of Plivo CX) covering live chat, SMS, WhatsApp, and agent workflows.

• Owned the short- and long-term product roadmap
• Led the migration of the agent desktop to a web-based platform
• Added knowledge base capabilities and conversational AI for frequent queries
• Researched AI use cases in contact centers
• Interviewed and hired product managers and business analysts

Whatfix

Senior Product Manager, Analytics (previously Product Manager)

Joined after the Shoppr.ai team was acquihired.

• Led the inception and launch of a no-code product analytics product line, which reached about $250K ARR within two quarters
• Owned the roadmap for the analytics pod, a team of about 20 across engineering, QA, and design
• Oversaw the rollout of an in-house analytics platform that cut data latency from 14 hours to under 30 minutes, and led the migration of 600+ enterprise customers onto it
• Ran customer discovery and pre-sales demos for enterprise customers in North America and Europe, and worked with sales and marketing on use cases and case studies

DataOne Innovation Labs and Shoppr.ai

Co-founder and CEO

Bootstrapped for about five years. Started as a data and analytics services business, then built Shoppr.ai, a marketing analytics platform for D2C and ecommerce brands that connected Shopify, WooCommerce, Magento, BigCommerce, Instamojo, Facebook Ads, and Google Ads. I worked across product, technology, customers, and business development. After COVID turned a growth fundraise into a survival one, the team was acquihired by Whatfix.

Ishi Systems

Big Data engineer (DevOps intern, then Junior Programmer Analyst)

Built Hadoop-based storage and data retention systems for telecom operators, including a lighter version for regional operators with smaller budgets. Worked with remote teams in Switzerland and the US.

DA-IICT and Google Summer of Code

M.Sc. in Information Technology

The first student from my Master's stream to take part in Google Summer of Code. In 2013 I built an Apache Cassandra storage solution for a building-monitoring toolkit at Vienna University of Technology.